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JD Sports updates plans for new 'campus' HQ that will 'rival Facebook and Google'

JD Sports hope the new headquarters building and associated facilities will help attract workers

JD Sports, the fashion retail behemoth, has unveiled revised plans for a campus headquarters in Bury, which company leaders claim will 'rival Facebook, Google and Nike'. The proposed development at Pilsworth, near the M66, includes an all-weather sports pitch, running track and padel court for employees and guests.

Preliminary plans for the campus were approved in 2023, and new road access and car parking off Pilsworth Way and Hollins Brook Road have been completed. JD Sports previously stated that they needed to invest millions into the working environment in Bury to 'attract talent' and compete with the facilities offered by global brands and tech firms.

Bury Council's planning committee will review detailed plans for 'phase two' of the project next week. The new hub would be a three-storey building serving as a 'central office', featuring offices, a gym, restaurant, cafe, meeting rooms, training facilities and a presentation theatre with outdoor terraces.

The building, designed with two wings connected by a central atrium and linked on the first and second floors by a bridge, could accommodate around 2,000 workers. Nearby, multi-purpose all-weather pitch and circular running track would be constructed.

The latest plans have scaled down the building from four storeys to three, and previously approved plans for an employee crèche have now been scrapped, reports the Manchester Evening News.

JD Sports, currently operating out of three buildings on Pilsworth Road and employing around 1,300 people, is one of the largest employers in Bury. The sports and leisure firm referred to the creation of the campus as 'a pinnacle moment in our company's history' when the outline plans were approved.

A design and access report supporting the latest plans stated: "The business is seeking to work with their employees to improve staff retention."

It further added, "JD recognise the need to update and improve on the benefits that the business provides for employees. The requirements include an improved food and beverage offer on site, gym and recreation facilities, training environments and collaborative working spaces."

The planning committee meeting will decide on the application on Tuesday, January 28.